I get it. You felt you should have a website for your small business, so, being an enterprising small business owner, you made it happen, like you do with everything—soup to nuts.
You might have built it yourself—or had your brother-in-law do it. Or maybe you paid a web developer four figures to make it happen. However it came to be, it doesn’t seem to be really… working. But how do you know?
In this first installment of a new six part series, we’ll look at four questions you can ask yourself about your website that will help point you in the right direction:
- When was the look of your website last updated?
- Are you using content marketing on your site?
- Are you maintaining your website?
- Is your website scannable?